Lululemon Has Next Gen's Top Health/Wellness Mindshare -- But They'll Spend More On Food - MediaPost
订阅即可阅读我们发表的每一篇 Research Intelligencer 文章，以及独家每日新闻通讯，全面访问 The MediaPost Cases，并优先获得主编 Joe Mandese 的研究和每日见解。### 健康与保健。# Lululemon 拥有下一代最看重的健康/保健品牌认知度——但他们会在食品上花费更多。根据 Cafeteria 的报告，运动休闲是 Z 世代和 Alpha 消费者中定义性的健康/保健品牌类别。Cafeteria 是一个通过奖励换取年轻人实时见解的平台。当被要求说出与健康和保健相关的特定品牌时，36% 的参与者提到了运动休闲品牌，其中 Lululemon 和 Alo 居首。然而，在健康与保健方面的 300 美元预算中，如果排除品牌名称，Z 世代。寻求接触 Alpha 和 Z 世代消费者的健康与保健品牌营销人员——尤其是女性——可能需要避免。当被问及他们信任的健康与健身领域的创作者时，22% 的人。
Built around exciting events and competitions, enjoy non-stop fun. 一号娱乐 keeps refining a better service.
No. 614 Jianguo Road, Chaoyang District, Beijing
For everything selected entertainment resources, quality assurance, 一号娱乐 offers attentive, thoughtful support.
With the official website of 一号娱乐 at its core, 一号娱乐 brings a fast, seamless experience.
3 Comments
Jane Doe - Jan 01,
Discover more about the 壹号娱乐 APP with 一号娱乐.
Jessica Brown - Jan 01,
一号娱乐 focuses on the 一号娱乐 login portal, delivering a professional and reliable experience.
Sandra Mavic - Jan 01,
Built around 壹号娱乐, 一号娱乐 keeps refining a better service.